CSIT 155 Week 10 Part 2

Here are the blogs I commented on:

http://myrtlecreeknursery.blogspot.com/

http://pekingman1.blogspot.com/

http://anne-ec-dotes.blogspot.com/

CSIT 155 Week 10 Part 1

I think sending out a monthly newsletter would be enough with an option to subscribe. The content ideas that my customers may enjoy are:

1. Free pizza on Veteran's Day. The reasoning is active duty military love to get free stuff with no strings attached. Once the email gets to one senior enlisted or officer on base the word gets spread like wild fire. Not everyone goes to get free stuff but its nice to know its out there.

2. Open during federal holidays and extended weekend hours. The reason is there is always someone on base working during the holiday and weekends. Another reason is to have a place to hang out or sober up before heading back on base.

3. Free Turkey dinner on Thanksgiving and a place to hangout. Not everyone who lives in the barracks goes to the mess hall or someone's house for Thanksgiving. This is another option for them to consider when away from home.

4. Mention a significant event in military history during that month like for example 23 February 1945 the U.S. flag raising at Iwo Jima on Mount Suribachi. Make trivia questions and games related to Marine Corps history. The reasoning is to remind young military members of our past and what they do is part of our military history.

5. I would also use cartoons like from Sempertoons which are funny because they have a little truth to them. Active duty military members like satirical things about their way of life.  It's one of those things that gets forwarded in an email or printed out.

CSIT 155 Week 9 Part 2

The categories I would use to help grow my business are weekly specials, monthly catering specials, monthly event calendar and customer reviews.

Weekly Specials : Show a picture and talk about the specialty pizza deals for the week.

Monthly Catering Specials: Talk about deals on catering for customers on base and the Oceanside area. I would include pictures of previous catering jobs.

Monthly Event Calendar: Post a printable calendar with NBA, MLB, NFL, NCAA, Pay Per View events like UFC and boxing. I would have food specials along with TVs to watch the events at the restaurant.

Customer Reviews: I would post satisfied customer reviews and testimonials. I would also allow customer comments on my blog.


Classmate blogs I commented on:

CharlieCSIT155

anne-ec-dotes

Getting Intimate: How Social Media Is Deepening Consumer Engagement

WOW!

CSIT155 Week 9

I have no problem using personal experiences and thoughts on my blog. I think I could share some personal experiences from my time spent in the Marine Corps. I could also offer some thoughts and feelings about going to college twenty plus years out of high school. I could also elaborate on why I would start a business that focuses on serving active duty military. It makes sense to get personal and show your personality on a blog post about a company you own. It helps your company stand out from large chain businesses. Large companies would have a harder time getting personal on a blog, the person doing the blogging would have to follow guidelines and "mission statements" set up by that large company. The large company would hire a marketing representative to blog about the companies product or service.

CSIT155 Week 8 Twitter

I find using Twitter's advanced search is no match for Google.com but I was able to find similar businesses and other businesses to cross promote. The key words I used were "pizza blogger, pizza, and pizza with hash tag Oceanside." After sorting through many twitter accounts I found @Slice , @NakedPizzaSD, @NakedPizza, @paradisapizzaca, @PizzaPortBeer, @SanDiegoQuality, @SantinosPizza, and @RoundTablePizza.

CSIT155 Get Visual Part 2

The three businesses similar to my business are Round Table Pizza: https://www.facebook.com/RoundTablePizza

Brooklyn Boyz Pizza: http://www.facebook.com/pages/brooklyn-boyz-pizza/100110216697712

That Pizza Place: https://www.facebook.com/ThatPizzaPlace

All three only use Facebook for visual media. Round Table Pizza was the best looking pictures of their product. Brooklyn Boyz Pizza has good pictures but the also have a video link produced by Gateway San Diego. The video shows a variety of their products and a tour of their restaurant. Brooklyn Boyz Pizza is the most effective of the three using pictures and video on their Facebook page.

CSIT155 Week 7 Get Visual

Darwin Australia 2005

Visual networks are right for a featuring products especially the food industry. Visually appealing pictures of your product gets people interested in your product which sparks conversations about your product.

YouTube is good for short videos, that anyone can do, to get the word out about your company and product. If your YouTube video becomes popular or goes "viral" depending on the amount of views moves you website up towards the top of the search engine list.

Instagram is good for professional looking pictures of places, events, food, art, and social statements. It has a built in photo shop for you pictures but it's gear toward taking pictures from you phone or other mobile devices.

Tumblr is a Web 2.0 site like Facebook but for large businesses without the option to respond to individual updates.

Pinterest has a combination of photo shop type applications, graphic applications, video posting options, blogging, and the ability to protect your content. Ideal for a start up company because of the one stop for all the tools you need to market your business.

Pinterest would probably work the best for my start up business.